Monthly Archives: April, 2014

What if you had a potential market of 300 million customers who desperately need and want your product or service but your solution is too complex and expensive. Complex because the environment they live in cannot support your solution and expensive because getting your solution to them is not easy.

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Materials managers, buyers, transportation coordinators, category managers, product engineers, suppliers, quality controllers, etc. all make up this mysterious world of Supply Chain. If you look at that list and think that one role is more important or more critical than another, then think again. Would it surprise you to learn that a 57 – cent part may have been the cause of GM’s recall crisis?

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