According to an article in HBR “CEOs need to pay attention to Employer Branding”, the war for talent is on once again.  As unemployment has dropped significantly, employers are fighting for top talent.  “In a recent 2015 survey, 73% of CEOs reported being concerned about the availability of…

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I’m sure that each one of you has many “supplier of choice” awards on your corporate walls and kudos to you.  How many “customer of choice” awards do you have?  Does your company even care that it does or does not?  Should it care? We’ve discussed this concept…

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